A Proposal for Rose Cove · Organic Social Starter Pack
Reduce thinking.
Increase movement.
Your design philosophy is already a motion brief. So instead of describing what we would make, we made the first film.
FABLE8
Reduce thinking.
FABLE8 × ROSE COVE
02 · The Film
We didn't wait for kickoff.
A full 30-second Rose Cove hero, built from your brief, your seed copy, and your brand system. Press play.
Your compass mark, your palette, your voice rules, and your $214 metric, counting up in Inter Tight. One hero like this becomes a LinkedIn film, Reels and TikTok cutdowns, and a set of stills.
Rose Cove · 30 seconds · kinetic type · brand-color motion
Every video in this proposal comes from this system
FABLE8 × ROSE COVE
03 · Your Brand, In Motion
Nothing here was invented. It was translated.
Your brand system names three jobs: Clarify, Reinforce, Move. We turned them into motion rules, and your five colors each keep the job you gave them.
CLARIFY
Reduce cognitive load
One idea per frame. Cuts, not swirls. Nothing decorative survives.
REINFORCE
Build trust and confidence
Color has jobs. Numbers always count on screen, in Inter Tight.
MOVE
Make the next step obvious
Every piece ends on one next step. One teal action, nothing competing.
#2F3A45
Deep Slate Blue
Holds the frame. Never animates fast.
#5FA8A0
Muted Teal
The only color that moves forward.
#C48A8A
Dusty Rose
Enters only at tradeoffs. Kept rare.
#F4F1EC
Warm Sand
Air. Pauses live here.
#1C1F23
Charcoal Ink
Anchoring. Type settles and stays.
FABLE8 × ROSE COVE
04 · The Static Lane
The statics, already on-brand.
Three feed posts drawn from your seed copy, in your exact hex values and type. This template lane fills Instagram, Facebook, LinkedIn, and Pinterest.
FABLE8 × ROSE COVE
05 · The Trend Engine
System speed, customized by a creative.
The speed you saw in the demo is a system with a person at the wheel. Three parts, running monthly, weekly, daily.
01 · Signal
We watch the feeds
The engine tracks what is working on each platform right now: formats, hooks, pacing, sound choices. Trends surface in days, not quarterly decks.
02 · Adapt
Your brand is the guardrail
A trend never gets copied. It gets rebuilt inside your system: your five colors, your type, your voice rules. The trend's mechanics, your brand's manners.
03 · Customize & curate
Volume with a veto
The system generates candidates in hours. A creative director customizes every piece to your brand and chooses what ships. Nothing you post is raw output.
What the price pays for: every video still carries real generation compute and real creative direction. The ladder on page 7 reflects scale efficiency, not corner-cutting. The system gets cheaper per video as it runs; the taste stays constant.
FABLE8 × ROSE COVE
06 · Your Brief, Answered
Your questions, answered.
Your brief asked us to come back with four things. Here they are, plainly.
01 · Creative approachWhat would you make for each platform?
Kinetic motion graphics everywhere, plus live-action-style pieces for special stories. Motion graphics match your brand system and template fast. Founder stories, talent, and offers get generated live-action-style creative: no filming, no presenters. TikTok gets a quieter, more native cut.
02 · Cost & timelineWhat does the full pack cost, and how long does it take?
Pick a monthly volume on the next page; that sets the cost. We suggest 8 to 10 hero films in the mix, and scale from there.
03 · Revisions & ownershipHow do revisions, ownership, and source files work?
Finished assets are yours to reuse, permanently. Revision rounds scale with the package. We manage shared Box folders both ways: your assets in, drafts and finals out. Source-file details get settled at kickoff.
04 · Your minimumsDid we scope the right amount per platform?
Mostly yes. Start smaller on TikTok and Instagram, lean harder on LinkedIn. The founder's network makes LinkedIn the natural opening channel. Pinterest can go lighter, or wait for the experiment phase.
FABLE8 × ROSE COVE
07 · The Number
Volume pricing, one lane.
Per-video pricing that drops as volume grows. Hero films and trend-engine shorts mix inside your monthly volume; we shape the mix at kickoff.
| Monthly volume | Per video | Per month |
|---|---|---|
| 10 videosthe starter pack pace | $500 / video | $5,000 |
| 30 videosRecommendedenough to post a new video each day for one month | $400 / video | $12,000 |
| 90 videosthree videos per day for one month | $220 / video | $19,800 |
| 300 videosroughly 3 videos per day, but delivered across 3-4 months, gaining significant discount at slightly greater volume as package above | $180 / video | $54,000 |
Every video ships in the ratios its platform needs, with safe zones held for paid reuse. We produce in daily batches with a hard quality gate, so the 300 tier delivers across 3-4 months while posting stays daily. No minimum term.
Revisions
Rounds and cadence adjust with the package, due to volume of output. We can discuss details based on the package of interest.
Ownership
Finals are your reusable IP. Source-file scope defined together at kickoff.
Workflow
Two managed Box folders: your assets in, drafts and finals out. Organized by us.
FABLE8 × ROSE COVE
08 · Next
You'll know
what to do next.
Pick a volume and we start this week. Everything in this proposal was built inside your brand system. Everything we make will be.
Talk to Fable8
FABLE8
Proposal · Rose CoveSeptember 2026 · Confidential